Why Memberships Don’t Tell the Whole Story
A gym can look successful on paper and still fail the people it’s supposed to serve. And empty gyms are surprisingly profitable.
The Biggest Challenge HUMN Will Face Before Opening
The biggest challenge HUMN will face before opening has nothing to do with equipment, design, or programming. It has everything to do with how the market decides to understand us.
Why Founders Matter More Than Decks
You need a plan. You need a model. You need a deck. But what investors are really underwriting is the person behind all three.
The Process It Took to Build HUMN
When I started working on HUMN, I lived by one motto. I don’t know what I don’t know. This is the process it took to build it.
Are You Running Away or Towards Something?
I think about this question all the time. Was I running away from something, or was I running toward something. Looking back, the answer changed as I changed.
From Mopping Floors to Building HUMN
HUMN did not start in 2025. It started over 20 years ago with mopping gym floors, learning how health spaces really work, and slowly building toward something meant to last.
Protecting Your Environment Is Part of Building the Dream
Protecting your environment isn’t about cutting people out. It’s about choosing the energy, conversations, and rooms that help you grow while building something meaningful.
My Word for 2026
As I move into 2026, the word I’m carrying with me is focus. A reflection on clarity, limiting distractions, and protecting what matters most while building HUMN.
2025: The Year I Bet On Myself
2025 was the year I stopped optimizing for comfort and started building a life aligned with purpose. A reflection on betting on myself, family, and building HUMN.
I Got My MBA (Without Going to School)
When people ask how it was working at Gartner, my answer is always the same. I got my masters there. An appreciation for the experience that shaped how I build today.
The Biggest Lessons I Learned Leaving Corporate
Leaving corporate taught me lessons I could not see while I was inside it. Here are the three that changed how I think about building, leadership, and relationships.
The Best Investment I Made in 2025
The best investment I made in 2025 was not financial. It was taking time away from work to think clearly, slow down, and decide what I actually wanted to build.
Activating Before the Doors Open: How I’m Thinking About HUMN’s First Moves
Opening the doors should not be the first step. A founder’s perspective on sequencing, early activation, and building leverage before launch.
From Yes to Execution: What Raising Capital Actually Changes
Raising capital is a milestone, but the real shift happens after the yes. A reflection on responsibility, trust, and why execution matters more than the pitch.
Everything Counts: The Career Lessons I Didn’t Know I Was Preparing For
Before HUMN, there were fourteen years of lessons I didn’t know I was learning. From door-to-door sales to CDW to Gartner, every chapter shaped the person I am today. This article reflects on the experiences that built me, the skills that stayed with me, and the truth that everything counts even when we don’t see it in the moment.
The Health Club of 2030: The New Infrastructure Modern Life Will Require
The traditional gym model was built for a world that no longer exists. As remote work, recovery, community, and longevity reshape how people pursue health, a new category of wellness infrastructure is emerging. The health club of 2030 will look nothing like the past and everything like the way people live today.
The Underserved Market No One Is Building For
Remote work created a generation of professionals with flexibility but without structure, community, or health support. This article explores why remote workers are now one of the most underserved markets, and how HUMN is building the third space designed for their lifestyle.
Why HUMN Health Is Building the Next Operating System for Personal Wellbeing
Healthcare is shifting from reactive treatment to proactive, data-driven wellbeing. HUMN Health is building the next evolution of the modern clinic. A centralized, tech-enabled operating system that empowers individuals to take control of their health with clarity and confidence.
What Does It Mean to Be HUMN?
As HUMN grows, so does the pressure and the need to stay grounded. This is a reflection on ambition, balance, and what it truly means to stay human while building something meaningful.
The Next Evolution of the Account Executive
If I were restarting my account executive career today, I’d do everything differently. Not because sales changed but because how we build trust has. The next evolution of the AE isn’t about cold calls or demos. It’s about storytelling, visibility, credibility, and showing up online.